create:interaction
“effective media and marketing campaigns are about brand exposure” - Richard Attieh.
Maximise the number of brand exposures to your target market with the use of interactive media.
Traditional television, radio and advertising campaigns allow for your brand to receive one exposure to a target market.
Nowadays, anything less than four possible exposures (using an interactive chain) from one media buy can be considered an ineffective spend of money.
Our Managing Director and Head of Production, Richard Attieh, worked in the United Kingdom alongside production companies and telephony providers who invented many of the forms of interaction used throughout the world.
Richard has previously integrated television, radio, online and mobile to maximise brand exposure and to increase brand awareness.
Interactivity is more than ‘click here’ or ‘SMS’ there, it can be an integral part of any business and marketing campaign.
(c) Pineapple Media Pty Ltd, 2010.
exposure:audience:results
foxtelstudios:sydney
foxtelstudios:sydney
