RichardAttieh

Richard has been working in the television, radio and interactive entertainment industries

for the past 14 years.


Over the time, Richard spent the past two years working in the UK television industry on

a range of television and multi-platform programs.


As a Production Manager on three ITV2 programs, Channel Production Manager on an

interactive Sky TV channel, and a Producer / Project Manager for an online television

channel (internet TV), Richard has built interactive television programs and platforms from the ground up.


He worked closely with the companies and organisations who invented the interactive television genre, and who developed many of the standard interactive technologies and techniques used throughout the world today.


Many of the programs Richard worked on were brand new formats.  This required a brand new, often multi platform, approach to production. 


Richard was to scope and develop both the back-end technological requirements and front-end interactive techniques required across a range of formats and platforms for entertaining and profitable interactive and on-demand television.


In Australia, prior to leaving for the UK, Richard worked as the Head of Production at a Sydney based independent, developing, pitching and producing a range of television and radio programs.


Within 10 months of Richard’s appointment, he pitched and won a television a commission for a Christmas Concert on Channel 9, and a radio commission for a three-hour weekly program networked to 40 stations around Australia.  In total, Richard won four new television commissions and two recommissions over a two-year period, while Series Producing a branded television program for Channel 9.


In this role, Richard also developed key program and production guidelines for all productions, focusing on branded content and call to action elements to produce profitable and brand re-enforcing programs.  His successful formulae, coupled with an identified target audience, resulted in ratings winning programs for Channel 9 and radio 2GB.


Richard was trained in television at SBS, Channel 10 and various Sydney-based independent production companies.  He trained in radio at WSFM 101.7, 2GB and various narrowcast stations in Sydney.

(c) Pineapple Media Pty Ltd, 2010.

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